Making Personal Connections Digitally Webinar

In order to grow your business, you've undoubtedly relied on creating valuable personal relationships. Over the last few years, how we connect with each other has changed. Does building meaningful connections digitally seem daunting?

Don't worry! With the right techniques, advisors have an opportunity to create genuine and profitable relationships with clients and prospects.

Join Covisum's Katie Godbout, VP of Sales and Marketing and Lauren Laferla, Director of Communications for a 45-minute webinar about how to make personal connections digitally.

The webinar will cover: 

  • The foundations for making genuine connections
  • Best practices for successful online communication
  • Mastering the marketplace by setting yourself apart from the competition

Meet Your Presenters

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Katie Godbout, VP of Sales and Marketing 

Katie thrives on making an impact and achieving big goals. She believes that communication strategy has a significant effect on business success. Over her career, Katie has built and executed numerous demand gen and revenue strategies from the ground up, creating integrated campaigns that span the customer lifecycle. She has experience in B2B, non-profit, healthcare, financial services, and SaaS. Katie believes that in business, you must look before you leap... but then leap. She says, "There's no sense in talking yourself out of every great idea!"

Lauren Laferla, Director of CommunicationsLauren Laferla headshot

Lauren is a content marketing enthusiast with a love for storytelling - on camera, in writing, and through  others. She has a robust communications background that includes: public relations, content creation, internal communications, digital marketing, and copy editing. Driven and motivated, Lauren holds a bachelor's degree in English and is an avid reader. She is happiest when she's reading a good book and petting her dogs.