ThinkAdvisor: Covisum's Advisor and Quant discuss the 4% rule

Posted on July 05, 2018

In an ongoing series exclusive to ThinkAdvisor, Joe Elsasser, CFP® and Ron Piccinini, PhD provide readers with two distinct perspectives on the same topic. This week, we asked Joe and Ron to discuss, the 4% rule

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Posted in Joe Elsasser, Ron Piccinini, PhD, ThinkAdvisor, The Advisor & The Quant

CNBC highlights Social Security calculator options

Posted on June 28, 2018

A recent article from CNBC offered an analysis of a handful of Social Security calculators currently available to assist advisors and consumers with the best claiming strategy. The details surrounding Social Security benefits are extensive, and calculators help streamline the process. 

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Posted in Social Security, Joe Elsasser, Social Security Benefits, CNBC

Build your credibility with the power of earned media

Posted on June 27, 2018

By Kristi Piehl, Founder & CEO of Media Minefield

People trust their local news outlets and the journalists who run them. In this era of skepticism and ‘fake news,’ surveys show local news beats out national news when it comes to trust. That trustworthiness and credibility transfers to the experts interviewed on the local news. You can harness this power, build your brand and increase your exposure through earned media interviews. Let’s start by answering some of the top questions about earned

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Posted in Marketing, Marketing Strategies

A closer look at the new Tax Clarity updates: dependent tax credit

Posted on June 26, 2018

At the beginning of April, Covisum rolled out four new features to the Tax Clarity® software. The new dependent tax credit feature allows advisors to demonstrate the impact of the revised dependent tax credit, including for dependents over the age of 16

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Posted in Tax Clarity, Tax Map, Taxes, Tax Law, New Tax Law, New Features

Forbes Finance Council: the truth about portfolio risk exposure

Posted on June 22, 2018

In a recent article for Forbes, Covisum President, Joe Elsasser, CFP®, addressed common misconceptions surrounding financial risk and the dangers of relying on an outdated financial risk model. 

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Posted in In The News, portfolio risk, Joe Elsasser, Forbes

Achieving Business Goals Through Marketing

Posted on June 21, 2018

An introductory guide to marketing for financial advisors

By Katie Godbout, Director of Sales & Marketing

Creating a marketing strategy is a key component for the success of your business. In this era of constant communication and instant notification, marketing is even more important than it’s ever been before. If you think that a marketing plan is just an email newsletter or a Facebook page, get ready to change your mind. Marketing strategy and business strategy go hand-in-hand, and if

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Posted in Marketing, Marketing Strategies

Review this checklist before hosting your next seminar

Posted on June 20, 2018

When done correctly, educational seminars are a great way to attract new clients. Start the planning process by reviewing this checklist and make your next seminar a success.

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Posted in Marketing, Marketing Strategies, seminar, Financial Planning, Grow your business

Tax Clarity Flash Sale!

Posted on June 18, 2018

Following the changes brought on by the 2017 Tax Cuts and Jobs Act, Tax Clarity® has been in very high demand. The recently updated software allows your clients to visualize the new tax landscape and make better decisions about which income streams to use at which points in retirement. Hundreds of the nation's top advisors have added Tax Clarity to their toolbox. Regular price is $79.99 per month or $800 per year, but for this week only, you can buy now at legacy pricing. 

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Posted in Tax, Tax Clarity, Tax Map, Tax Reform, Tax Cuts and Jobs Act, New Tax Law, sale

ThinkAdvisor: Covisum's advisor and quant discuss the benefits and risks of ESG investing

Posted on June 14, 2018

In an ongoing series exclusive to ThinkAdvisor, Joe Elsasser, CFP® and Ron Piccinini, PhD provide readers with two distinct perspectives on the same topic. This week, we asked Joe and Ron to discuss, the benefits and risks of ESG investing.

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Posted in In The News, Joe Elsasser, Ron Piccinini, PhD, Advisor, Quant, ThinkAdvisor, The Advisor & The Quant

ThinkAdvisor: Covisum's advisor and quant discuss how to plan for health care costs in retirement

Posted on June 12, 2018

In an ongoing series exclusive to ThinkAdvisor, Joe Elsasser, CFP® and Ron Piccinini, PhD provide readers with two distinct perspectives on the same topic. Check out the most recent installment, "How to Plan for Retiree Health Care Costs." 

This week, we asked Joe and Ron how to plan for health care expenses in retirement. 

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Posted in Retirement, Joe Elsasser, Ron Piccinini, PhD, Advisor, Quant, ThinkAdvisor, The Advisor & The Quant